Here are some tactical areas Baku can get in the weeds with you with regards to sales/ GTM that may resonate:
Defining your hypothesized Ideal Customer Profile for focus: Who you are going after and why - where to find those ICPs, how to build target prospect lists. How to assemble your initial hypothesized ICP leads database + measure success.
Getting Referrals for Pipeline: How to ask your investors, advisor, friends, customers, for a referral (your best lead source)
Building Outbound for Pipeline: Tactics for starting new conversations with folks you don't know + (email, Linkedin, conferences, etc...).
Sales/ Demo Call Prep Supporting: How to approach an initial call with a prospect - research of prospect, defining success, scripting run of show/ talk tracks.. How to demo your product
How to Run a Sales/ Demo Call: Sample talk tracks that dont feel salesy but will help you have a thoughtful and controlled conversation where you learn things. Your intro, elevator pitch, pitch, demo flow, how to end a call with next steps.
Sales/ Demo Call Review + Feedback: If you have recorded sales calls, or schedule a call during BTV week, Baku can review or time allowing, join live in the room to observe you + prep + help with call follow up so the prospect says "this was a great call!".
Handling Objections: Asking great discovery questions. How to navigate questions you dont want to answer.
How to write Follow Ups that Get replied to: How to follow up in a way that manages to meeting # 2, 3, 4, and partnership or not.
Asking for the Business: How to propose pricing + build and deliver scopes, and how to keep control of the deal. How to negotiate for key terms that matter to you. How to define "the spirit" of the deal.
Sales Team Hiring: When and how to hire your first 1-2 sellers, VP Sales,etc...criteria/ simple tests to run/ redflags.
The Modern Sales Toolkit: What tools to use across CRM, Call Recording, GPT, Email, Lead Enrichment, Scheduling, Prospecting, Outsourced BDR/ SDR, Asynchronous collaboration with prospects...